GloHealth, Ireland’s newest insurance provider, is currently running another high profile national outdoor campaign to promote their flexible insurance plans. Asking people 'what would you prefer'? Clear, easy to understand products that can be tailored to the customer’s individual needs…GloHealth and Out of Home are perfect partners.
An estimated 575,000 Irish adults saw GloHealth’s launch campaign on Outdoor last summer. Almost 60% of those recalling the campaign claimed it caused them to consider their options, and a quarter of all adults stated that the outdoor campaign would prompt them to find out more about Glo Health.
(Source: Behaviour & Attitudes)
The latest campaign can currently be seen on large format Billboards, Metropoles and Luas Advertising. Key sites have also been fitted with UV lamps to make their posters literally ‘glo’ in the dark.
For more information please contact sales@jcdecaux.ie