The August Campaign of the Month winner is Nature Valley. Dominating Luas in August, they ran a Luas Tram Side and special build Luas Column Wrap. The campaign was to launch General Mills new Nature Valley Popcorn bars, in Cranberry & Yoghurt and Peanut & Sunflower Seed flavours.
The campaign was booked with JCDecaux by media agency Universal McCann and outdoor specialist, Source out of home. Creative was by The Printed Image. The Luas Column special build was created by Eclipse Media.