Féilim Mac An Iomaire’s ‘Save me from emigration’ poster campaign has been up for only 48 hours, in one prime JCDecaux location, and has already gathered massive attention across Ireland and the UK, as he literally advertises himself in the hope of getting a job in Ireland.
Féilim’s smart campaign planning has seen him use old and new media to their best strengths – traditional outdoor but in its latest most captivating format, Metropoles. This in turn has led to traditional media harnessing the power of social media. And to great effect.
On average, a Metropole delivers almost 160,000 Visibility Adjusted Contacts* per week, considerably more than other outdoor formats. Since their launch, Metropoles and their smaller cousin, Metropanels, have been outperforming market averages in terms of audience delivery.
Good spot by Féilim to have chosen this format, exclusively provided by JCDecaux in Dublin.
